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Happen Innovations.
Strategy. Copy. Content.
Happen is now part of Accenture.
New product development - strategy, copy and content
Problem: Workshops create a lot of material but someone has to get in there and turn flip charts into functioning product ideas. That person is me!
Solution: I created concepts and launch-ready copy and content for a variety of Happen clients including Premier Foods, Kallo and Fazer. I also trained all Happen Agents on strategy development.
RESPONSIBILITIES: TURNING WORKSHOP OUTPUTS INTO FULLY FUNCTIONING RESEARCH CONCEPTS AND FINISHED COPY, WEB COPY AND CONTENT FOR HAPPEN’S OWN WEBSITE, STRATEGY TRAINING.