
Keel London.
Strategy. Copy. Content.
New business strategy, copywriting, brand strategy
Keel London is a branding and content agency specialising in conviction brands. I worked with Founder Keith on the agency positioning and Keel’s website copy - fine-tuning and amplifying the brand message through search engine-optimised content and thought leadership posts. I have also worked with Keel’s B2B clients - creating product names for Güntner’s cooling systems and creative brand strategies for EXA.
RESPONSIBILITIES: WORKING WITH FOUNDER KEITH ON THE AGENCY POSITIONING. KEEL WEBSITE COPY, CONTENT AND SOCIAL MEDIA POSTS, CREATIVE BRAND STRATEGIES AND PRODUCT NAMING.