As both a brand strategist and copywriter I develop product and brand concepts for research that are strategically and creatively on point.
Engaging product concepts that fly in research and in the real world.
"Made by Yogis"
I have extensive experience as a website copywriter. It all started with YogaClicks – the site I founded.
Relevant, well written web pages create engaged customers, drive brand preference and business growth.
I have a SEO copywriting qualification from the prestigious SEO Content Institute founded by Heather Lloyd Martin, the pioneer of SEO writing.
SEO copywriting creates deeper connections with customers, based on answering their real needs and motivations.
Tone of voice
RACHEL ENTWISTLE JEWELLERY
I use my expertise as a brand strategist and copywriter to create a tone of voice that is both strategically and creatively on point – that has style and spark and gets your brand noticed for all the right reasons.
Rachel Entwistle Jewellery is now a compelling lighthouse brand that the existing community loves and that draws like-minded customers to it.
THE POWER OF BLOGGING
An effective content marketing strategy defines the editorial content for a website and how that content will connect with it’s target customer to drive profit for the brand.
Over 25% of YogaClicks traffic now comes from blog posts I wrote using a pre-defined content marketing strategy.